South Asian peoples make up the greatest concentration of lostness on earth. Some of those people are still unreached and unengaged (UUPG – unengaged unreached people groups). The Ends of the Earth describes peoples who have no known church planting work among them.
What can you and your church do?
Learn. Find out more about what it means to Embrace an Ends of the Earth UUPG at www.Call2Embrace.org.
Pray. Download the South Asian Peoples Ends of the Earth prayer guide. (Or, get printed copies at IMB.org). Subscribe to South Asia stories and prayer updates, so you can stay up-to-date on South Asian Peoples’ prayer, events, stories and resources.
Embrace. South Asia is home to over 1,500 people groups. Of this number, over 450 are still unengaged unreached people groups (UUPGs). Amazingly, 200 of these represent over 95% of the total UUPG population. We’ve selected the highest priority people groups for your church to consider. Choose one as an integral part of your Great Commission participation.
Learn more about what it means to embrace a South Asian people group.
The overall top 5 people groups are shown below the map.
Click here to learn more about these areas: 1 2 3 4 5

Top 5 South Asian UUPGs
| Area | PEID | Country | People Group | Population | Primary Religion | |
| 1 | Central | 47953 | India | Gujjar (Marwari) | 3,172,090 | Hinduism |
| 2 | North | 48060 | India | Kahar (Magahi) | 2,668,067 | Hinduism |
| 3 | East | 48006 | India | Bania (Assamese) | 1,371,543 | Hinduism |
| 4 | South | 47925 | India | Dhobi (Tamil) | 953,175 | Islam |
| 5 | West | 12243 | United Arab Emirates | Malayali | 854,143 | Islam |